AdCo to launch The Peorian

by Paul Gordon 2011-07-12

AdCo Advertising Agency, Inc., announces the launch of The Peorian – a fully integrated community program that utilizes print, web, television, social media and annual charity award to pay tribute to the Peoria area.

The Peorian consists of a bi-monthly print and online magazine focusing on Peoria’s “past, present and future in a way no local publication has done before.” Writers Paul Gordon, Peter Couri, Kevin Kizer and Cathi Hawkinson set the tone to illustrate all things Peoria. The magazine will be published six times a year, and be available in area retail shops, advertiser and sponsor locations, as well as online at

The website, will be updated on a daily and weekly basis by editor, Paul Gordon. In addition, the website will have message boards for book, movie, and restaurant reviews, student stories, “Photo caption of the week”, “Things we love about Peoria”, “Ask a Question”, “What’s my stuff worth?”, among other fun interactive sections.

Along with the print and web publication, The Peorian will include a weekly half-hour TV program, hosted by Paul Gordon. The 30-minute television series will air on WHOI-TV on Sunday mornings at 8am (after Good Morning America) and will feature current events and issues in the Peoria Area.

“Our goal is to showcase engaging and insightful stories that speak to everyday people,” said Paul Gordon, The Peorian Editor. “I’m really excited about the future of this magazine as we have a great core of well-known and up-and-coming writers, and an experienced publisher.”

In addition, The Peorian, along with a team of sponsors, will orchestrate an annual “The Peorian of the Year Award”. The community will have a chance to nominate a Peorian who has demonstrated great care of and for their community. The nominees will be asked to select a non-profit to represent and both the nominees as well as the non-profit will be featured in all of The Peorian’s entities. The Peorian of the Year Award will consist of an annual spring luncheon with a national keynote speaker (to be announced) at which time “The Peorian of the Year” will be announced and their non- profit, will receive $10,000.

For advertising or sponsorship information contact Have a story you’d like to share about Peoria contact For interviews about The Peorian, or The Peorian of the Year contact